MACHIOUD
SANNI
UX/PRODUCT STRATEGIST
HUMAN FACTORS RESEEARCHER
01 Evolving Information Architecture for New Product Vision
02 Reator.com New Constrution Page Benchmark Study
03 Hard Rock Digital Human Factors Kiosk Project
MACHIOUD
UX/PRODUCT STRATEGIST
HUMAN FACTORS RESEEARCHER
01 Evolving Information Architecture for New Product Vision
02 Reator.com New Constrution Page Benchmark Study
03 Hard Rock Digital Human Factors Kiosk Project
02 Reator.com New Constrution Page Benchmark Study
03 Hard Rock Digital Human Factors Kiosk Project
I am a seasoned Researcher with 5 years of hands-on experience in crafting exceptional user experiences that bridge the gap between user needs and product functionality. Experienced in mixed-method research with extensive experience in designing, building, strategy planning, and shipping products. Skilled in collaboration, stakeholder management, workshops, and design facilitation.
I am passionate about understanding the intricacies of user behavior, translating insights into innovative designs, and developing strategies that drive product success.
EXPERIENCE:
Senior UX Reseacher at Realtor.com | 11/2022 - Present
Leading research on one of the most popular home search websites to understand user needs and pain points throughout the home buying, selling, and owning journey.
PREVIOUS:
Sr UX Researcher (Contract) at Cengage Group | 05/2022 - 11/2022
Lead UX Design Researcher at Hard Rock Digital | 11/2021 - 05/2022
UX Researcher I at Raytheon Technologies | 09/2019 - 11/2021
EDUCATION:
Masters of Professional Studies in UX Design
Maryland Institute College of Art | 2021-2022
Focus on Human-Computer Interaction and Human Factors.
Bachelors of Science in Computer Information Technlogy
Indiana Uni, Purdue Uni-Indianapolis |2016-2019
Concentration in Mobile and Web Design Development.
CERTIFICATIONS
Applied AI Professional Certificate - IBM
Certified UX Researcher (CXR) - Nielsen Norman Group
Design Thinking Practitioner Certificate - IDEO U
Advanced Quantitative UX Research Certificate - University of Michigan
Project Management Professional (PMP) - PMI
Human Factors and Ergonomics Society (HFES) Certification
Human-Centered Healthcare Design Certificate
SKILLS:
Qualitative Research: IDIs, Participant Obervations, Focus Group
Quantitative Research: Survey, Concept Testing, Conjoint, Data Visualization, Python
UX Research: Usability Testing, Card Sorting, Tree Testing
UX Design: Journey Map, Architypes, Information Architecture, Participatory Design, Workshop Facilitation